How Yokohama tires started and marketed to be a major player in automobile tire manufacturing!

Yokohama Rubber Company Limited was established on October 13, 1917. The products manufactured are tires and tubes for passenger cars, trucks, buses and various other rubber or composite materials. Yokohama tires have 13,464 employees. Yokohama tires are the second largest producer of automobile tires in Japan and the seventh largest tire manufacturer in the world.

Yokohama tires are manufactured in Japan in their factories at Hiratsuka, Mie, Mishima, Shinshiro, Ibaraki, Onomichi, Nagano. Yokohama Rubber Company expanded their operations in various countries and now has facilities in more than 12 countries. They include -Yokohama Tire Corporation in US.

Yokohama Tire (Canada) Inc., Yokohama Tyre Australia Pty. Ltd. ,Yokohama Europe GmbH in Germany, Yokohama Tire Philippines Inc, Yokohama Tyre Vietnam Company, Yokohama Tire Manufacturing (Thailand) Co, Ltd. Etc. The US manufacturing facility, Yokohama Tire Corporation was started in 1969 at Montebello, CA. As demand for Yokohama tires increased, Yokohama moved to Fullerton, CA in 1986.

By 1988, Yokohama tires needed 450,000 square feet warehouse and ventured into heavy truck tire manufacturing in joint venture with General tire and Toyo tire called GTY Tire. GTY tire began their operations from Mt. Vernon, IL.

Now Yokohama tires are available at over 4500 points of sale nationwide in US. Passenger Radial Yokohama tires offer excellent handling and smooth-riding comfort. Avid T4 and H4 are designed to deliver low noise, ride comfort and long mileage. Aegis LS4 model Yokohama tires are an uncompromising all-season performance and sleek and modern styling. The requirement for a tire with advanced wet traction is satisfied with Avid Touring Yokohama tire. This tire provides advanced wet traction, long tread wear and ultimate overall value.

Some of the other Yokohama tires are Performance Radials. The models are AVS dB decibel, Parada Spec-2 and AVS sport.

The more popular Light Truck Radials offered by Yokohama tires are for SUV's, trucks, vans, and recreational vehicles. The models are Geolander H/T, Geolander A/T + II and AVS S/T - Advanced Vehicle System for Sport Trucks and Avid S/T - Performance upgrade for light trucks and vans.

Whenever you want to buy a set of Yokohama tires, contact the nearest Yokohama tire dealer for the right Yokohama tire and the best price.